Social media-focused marketing firm Dachis Group has ranked the 15 brands that are doing the best job. Dachis tracked the real-time social activity—audience growth, engagement, advocacy, and "message propagation," the ability to get your news to spread around the web like wildfire—of 60 global apparel brands.
According to this chart ( http://fashionista.com/2013/07/exclusive-the-15-most-social-media-savvy-fashion-brands#2&awesm=~oCQitIiaNKilhp), I will observe:
- GAP
- COACH
- ROBERTO CAVALLI
- RAPLH LAUREN
- OLD NAVY
- DIOR
- DOLCE & GABBANA
- GUCCI
- MICHAEL KORS
- VANS
- FOREVER 21
- H&M
- LOUIS VUITTON
- VICTORIA'S SECRET
- BURBERRY